American Airlines Celebrity Ski Weekend – Cystic Fibrosis Foundation

The snow was falling, the smiles were bright

The feels were a plenty, the mood just right

The tears were flowing, the company was glowing

A weekend so quick, we just can’t quit

Stories to be told, passion unfolds

Disease so scary, we must not be weary

Strength is here, we must not fear

There is always a way, give now so we can stay

~Rachelle Steele-cerone


This was just a blip of the absolute inspirational experience we had at the American Airlines® Celebrity Ski Weekend for Cystic Fibrosis Foundation 2020 in Vail… We were introduced to this fabulous event by the world-renowned ballroom dancer, Dancing with The Stars instructor, and La Blast® creator and founder, Louis van Amstel. Louis open the doors to a new world we did not know existed… A world were so many passionate people had the means to donate an immense amount of money to a worthy cause that touched all our hearts. We had the opportunity to connect our industry with many others in the name of charity and we are honored to announce that J.V. Steele Inc donated $11,000 to the Cystic Fibrosis Foundation. We had the honor to personally spend the evenings with families that have lost their loved ones to and are still fighting Cystic Fibrosis.

To learn more about Cystic Fibrosis, or if you would like to help us in the fight for a cure, please click the links below…


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